Ceos desk

From CEO’s Desk

Longer reads that outline the vision of customer interactions in what they are today, how they are evolving and and how they need to be.

 

 


 

The Why and How of achieving truly Unified and Multi-Channel Communication

Everyone is talking about being able to communicate with your customers in an omni or multi-channel world. A lot of you are probably doing multi-channel already (Albeit in a less than efficient manner)…

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We ate our own dog food

I bet you’ve all read plenty of articles (Like this one) about measuring each and everything in your marketing plans. Get your top of funnel metrics in place, so you can identify which channels work…

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