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Don’t just read the articles that tell you how to reel in customers. Put the tips in to practice by performing A/B tests on multiple channels and find the right one to nurture your leads towards conversion…
Look around and you will understand how the way of interaction between customers and the companies is changing. There was a time when customers had only one channel to contact the companies…
Content may be the king of marketing, but customers are the citizens. Regardless of the system of governance a nation follows, be it democracy or monarchy, there is no doubt about the vital role citizens play…
Everyone is talking about being able to communicate with your customers in an omni or multi-channel world. A lot of you are probably doing multi-channel already (Albeit in a less than efficient manner)…
I bet you’ve all read plenty of articles (Like this one) about measuring each and everything in your marketing plans. Get your top of funnel metrics in place, so you can identify which channels work…